25 years on the market, action, innovative, reliable
Thanks to our intelligent research, you can be one step ahead of others. We are looking for new horizons and opportunities to develop for clients. We are here for those who want partners, not just suppliers. This is how we enjoy our work and brings the greatest benefit to everyone.
When you need data from HoReCa and you want only the best
We are really good at researching the HoReCa, On Trade, On Premise, Gastronomy market. We’ve been doing them for 25 years and we are growing with the market. We know how to talk to businesses, we have our own panel of partners and a survey network that knows how to work with this market. Our data is reliable, because our sample is representative. It covers all types of businesses, in all regions of the Czech Republic, Slovakia and Poland.
I measure, therefore I manage. Data instead of impression.
To measure is to manage. You need to know if what you are doing is really working. We answer this question based on data, not impressions.
We put understandable data and interpretations in the hands of our clients. It is not just about metrics, but also about context and meaning. We have dozens of evaluations and experience from working with business, non-profit and public sectors. We know how to go deep without overwhelming them with complexity.

At Data Servis, we therefore work with the framework of the Dynamic 3Z Connection:
Knowledge - Experience - Experience
Three layers that together create the real impact of communication. Brand awareness does not mean that people will remember you, let alone have an experience with you. Our long-term research shows that if we want to understand the impact of communication, it is not enough to monitor only “impact” or “remembering”. When we only monitor one “Z”, we may miss the most important thing – what people actually get out of their contact with the brand.
Industries we can work with
Horeca, On Trade, On Premise
Gastro market, market of gastronomic enterprises, restaurants, cafes, bars, clubs, fast food and pubs.
Municipality
Setting measurable goals and KPIs for strategic city branding. Surveys of resident satisfaction and impacts on their loyalty and trust.
Energy a Utility
Gas, electricity, water and other services of this type.
Technology & Telecommunications
Mobile and telephone operators.
Innovation and Entrepreneurship Ecosystem
Mapping the needs, barriers, benefits and impacts of innovation infrastructure and business support.
Evaluating the effectiveness of support tools and supporting innovation based on real data.
FMCG
The FMCG market in all its contexts.
Retail
Measuring compliance with merchandising standards, mystery shopping, price monitoring.
Health and social sector
Health care, social services, children’s homes, senior care homes.
Accommodation, entertainment, travelling
Hotels, guesthouses, entertainment facilities – water parks, cinemas, etc.
At Work
Workplaces, practices and consumption from the perspective of employers and employees.
Business & Industry
Business buildings and offices.
Public administration and self-government
Offices, military units, prisons.

Our references
▸ BAT British America Tobacco
▸ Bohemia Sekt
▸ Bongrain Food Service
▸ Brown-Forman
▸ Budějovický Budvar
▸ CBCSD – Czech Business Council for
Sustainable Develpment
▸ Coca-Cola
▸ CTM – Center for Talented Youth
▸ ČEZ
▸ Démos
▸ E-on
▸ Eurofond
▸ Global Spirits
▸ Granette Palírna u Zeleného stromu
▸ Gurlex
▸ Heineken
▸ Illy
▸ IMS Italmarket
▸ Jacobs Douwe Egberts
▸ Jan Becher, Pernod Ricard
▸ JTI
▸ Julius Meinl
▸ Kaufland
▸ Kofola Československo
▸ Koft
▸ Luigi Lavazza
▸ Makro
▸ Maspex
▸ Mattoni 1873
▸ Ministry of Labor and Social Affairs
▸ Moët & Hennessy
▸ Moravská Pivovarská, a.s.
▸ MSK – Tourism
▸ Nestlé
▸ MSIC – Moravian-Silesian Innovation
Centre
▸ Ostrava Expat Centre
▸ Orkla CZ/SK
▸ Pivovary Staropramen, Molson Coors
▸ Plastia
▸ Plzeňský Prazdroj ČR, SR
▸ Rémy Cointreau
▸ Renault Trucks
▸ Savencia Fromage & Diary
▸ Segafredo
▸ Soare Sekt
▸ SPP
▸ SPP Distribucia
▸ St. Nicolaus
▸ Stock ČR, SR
▸ Tchibo
▸ 3E projekt
▸ Unilever Food Solutions
▸ Walmark
▸ World Bank
▸ Zátiší Group
Collaboration
For us, cooperation is synonymous with the word “Partnership” and that is how we approach our work. We conduct research to provide our clients with reliable data for their decision-making, in all contexts.
Overview of articles
Follow interesting information, advice, research, charts, market research and much more straight from the source, directly from Data Servis.
How to avoid greenwashing
Are you really green or just playing green? It will no longer be enough to simply say: We are “green”. Greenwashing
Which water is best for Skinny Bitch?
I have a dilemma … which water is best for Skinny Bitch? Do you know Skinny Bitch? Me too now. I
Zgen is not interested in ecology in Gastro.
Zgen is not interested in ecology in Gastro. Only 16% of young people in the Czech Republic and even only 5%
Young people prefer to serve themselves in Horeca
Young people prefer to serve themselves. It is more convenient for them. Almost one in two Gen Z always prefer to
Happy Easter
Data Servis wishes you all a wonderful spring holiday – Easter.
Job benefits in Czech Republic
Co je dnes už standardem v pracovních benefitech? Na co zaměstnanci nejvíce slyší? Na jídlo! Ano, láska prochází žaludkem! Lásku k